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The problem

Thirty-four Themes. One team that can't use them yet.

Your team took StrengthsFinder (CliftonStrengths) — or is about to. The Top 5s came back, somebody printed them on a poster, and for a week the team had a word for why the planner and the starter keep colliding on the same project. By the Monday after, nobody was leading any differently. The assessment wasn't wrong. Five words per person was never going to run a team.

A StrengthsFinder team workshop is worth a day. It's worth paying for only if, a quarter later, every person can still say what they're best at — and every manager still leads to it.

So we built the workshop that doesn't end. A coach that knows what every person on your team is best at — meet it —

GrayMatter
A scripted introduction — the real coach knows your actual team.
The outcome

What a StrengthsFinder team workshop changes here.

The day
Your team, mapped in the room.

Each person's Five read as the two Strengths they actually run on, not five words in a row. Then every person says, in one sentence, what they're best at — and the team hears it.

The week after
Managers stop guessing.

Before the next 1:1, each manager gets a short read on the person across the table: the pair to lean on, what drains them, how they want to be led.

The quarter
Strengths become how the team works.

Install it, and the map stops being a poster: each person leading with what they're best at, a coach at every manager's side — and the coach who ran your day still at the table.

Prefer to read?

The whole thing, plainly.

The problem
StrengthsFinder tells each person their Top 5. It doesn't tell a team what to do with them.The assessment takes half an hour. Making Strengths show up in how people lead and work together, every week, is the part nobody delivers.
The Team Intensive
A kickoff with you, pre-work for the team, then a half-day or full day together.Each person's Five read as a pair, every person naming what they're best at in front of the team, and the conversations that don't happen without a facilitator in the room. Teams up to 16, onsite in the Twin Cities or virtual anywhere.
What continues
The map lives on in GrayMatter — three months included with every Team Intensive.GrayMatter holds how each person is built and briefs managers before any conversation that matters, with two coaching sessions between the manager and Logan along the way. Want it permanent — the one-quarter install takes the whole stack (StrengthsFinder, DISC, the Enneagram, Working Genius) and the coach stays for good.
Cost
$7,500 full day · $4,000 half day — and GrayMatter comes with it.Every Team Intensive includes three months of GrayMatter for the whole team, plus two coaching sessions between the team's manager and Logan. One number, program budget, nothing per-seat.
Private
What people tell the coach stays with the coach.Managers see themes, never transcripts. Nothing your team writes trains any AI model.
Who
Logan Joyce — leadership coach to 1,000+ leaders, builder of GrayMatter and the InsideOut Leader curriculum.He facilitates every workshop himself, from Minneapolis. Boutique on purpose.

Asked before booking.

Do we need to have taken StrengthsFinder first?

No — if your team already has their Top 5, we build on them. If not, everyone takes it as pre-work, about thirty minutes each, before the workshop day.

Our team took it years ago and nothing changed. Why would this be different?

Most Strengths workshops stop at five words per person. This one has each person name the pair of Strengths they actually run on and say what they're best at out loud — and then a coach keeps that alive in real work after the day ends.

Do we need a Gallup-certified coach?

Logan is certified in CliftonStrengths and has coached more than a thousand leaders on it — but the certification isn't what changes your team. What happens after the day does, and that's what this workshop is built around.

Can you run it virtually?

Yes. Onsite in the Minneapolis–Saint Paul area, virtual anywhere — the team map, the pairing conversations, and the best-at statements work in either room.

What happens after the workshop?

That's the point of this one. Your team map lives on in GrayMatter — a coach that knows how every person is built and briefs managers before conversations that matter — and the coach who ran your workshop stays in the rhythm.

What does a StrengthsFinder team workshop cost?

$7,500 for a full day, $4,000 for a half day — including three months of GrayMatter for the whole team and two coaching sessions with the team's manager, teams up to 16. The full install is $25,000 for the first year, all-in.

No mail app opened? Email logan@graymattergrowth.com